VCA Design & Production
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Name;
Andrea Lim
Course;
Bachelor of Design (Graphic Design & Performance Design)
Discipline;
Graphic Design
Open CD case with floral artwork and a tracklist for "Magdalene".

Branding: Magdalene by FKA Twigs

Record sleeve design

Large yellow text of "Magdalene" on a poster with a woman's face in the background.

Branding: Magdalene by FKA Twigs

Billboard poster

Poster with "Have a Fantastic Day!" in yellow, a cup of coffee, and a checkered pink backdrop.

Rebranding: home.two cafe

Poster for home.two cafe

Minimalist line drawing of an abstract figure with "Vivarium Festival" text above.

Rebranding: Vivarium Festival

Logo design of a ghost orchid handmade with wires

Posters with abstract art and "Vivarium Festival" in white text, accented by green and orange vertical lines.

Rebranding: Vivarium Festival

Artist posters for Vivarium Festival

Red brochure titled "The Essential Guide to Apologising Sincerely" with various apology strategies inside.

Self-directed Project: The Essential Guide to Apologising (Sincerely)

Zine, pamphlet, flash cards, deck of cards

A spread of design layouts in red and white, showcasing steps and tips for sincere apologies.

Self-directed Project: The Essential Guide to Apologising (Sincerely)

Spreads of zine

Scattered cards with phrases like "Is there anything I can do for you?" and "Please give me another chance" against a white background.

Self-directed Project: The Essential Guide to Apologising (Sincerely)

Deck of cards outlining the 6 steps of apologising

Poster with "Have a Fantastic Day!" in yellow, a cup of coffee, and a checkered pink backdrop.

Hi, I’m Andrea, a graphic designer with a passion for communicating emotionally provocative designs through a contrasting array of media.

My interests lie in branding and typography. My work intends to express itself through an unfiltered perspective, one that peels away the layers of mainstream narrative. For me, design is an intuitive process. While rules and structures have their place, they can only inform a design so far, both in the world of design and in the expression of my work. The result is a body of work that defies convention and redefines the boundaries of design and self-expression.

Poster with "Have a Fantastic Day!" in yellow, a cup of coffee, and a checkered pink backdrop.